We are proud to unveil the new look of Outlook magazine! We are also proud to be able to say that this creative work is was inspired and completed entirely by alumni, students, faculty, staff and friends of the University.
St. Cloud State’s institutional and alumni magazine was given a fresh, clean updated look and feel for the spring 2014 edition that is intended to improve readability and engage readers. Many of the changes are based on reader feedback. The redesign work was carried out by University Communications through graphic designer Marie Madgwick ’91 and Outlook managing editor Adam Hammer ’05 with feedback and input from the Alumni Association.
Besides a visual overhaul, content updates and changes also were made based on the feedback to focus more directly on what is most engaging for readers: campus updates, archive photos and historical mentions, opportunities for submitted content, more visual storytelling and focus on how alumni are making a difference.
It’s fitting that these updates were made for the “Think. Do. Make a Difference.” edition of Outlook magazine. Since launching the campaign, “Think. Do. Make a Difference.” has resonated with Huskies on and off campus. It’s bold, it has impact and it simply states what our alumni, students, faculty and staff are capable of, including making Outlook magazine a quality publication for readers.
We encourage you to let us know what you think of the Outlook redesign in the comments here or by submitting a letter to the editor to [email protected]. We also hope that you’ll leave Outlook out on your coffee tables, break rooms and office waiting areas to help share the stories of the how St. Cloud State is making an impact.